DRINK COFFEE, MAKE FRIENDS PODCAST
Drink Coffee, Make Friends is a structured conversation about professional selling — recorded at Middle Tennessee State University and grounded in real-world revenue performance.
Each episode explores the challenges sales professionals face in building consistent results. Through candid discussion and practical analysis, we break down selling behaviors using the C|SUITE Practical Selling Framework™ — a documented, performance-based system designed to turn inconsistent wins into repeatable success.
This podcast bridges relationship-driven selling with structured process architecture. We examine what actually drives predictable revenue performance, how to document high-performing behaviors, and how professionals can move from hopeful selling to measurable, repeatable execution.
The C|SUITE Practical Selling Framework™ includes seven core pillars, a Professional Selling Portfolio™, AI-scored roleplay assessments, and a capstone performance simulation — all designed to elevate selling from activity to professional standard.
Whether you’re an individual contributor, sales leader, or revenue-focused professional, this podcast is built to help you think structurally about selling.
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